Requested by the Tijuana Economic Development Council (CDT), this is an alternative mark based on the official logo of Baja California's Business Trust (FIDEM).
It was created to identify projects financed through FIDEM that were planned, coordinated, and carried out by the region's civic organizations, particularly the CDT. By using this identifier across project materials, the CDT could clearly communicate both the source of the funding and the organization's role in bringing each project to life.
